#108 - E-Commerce Success on TikTok with Vanessa Alessi

Dive into the dynamic world of TikTok marketing with our latest episode on the I Created That Podcast, featuring the insightful Vanessa Alessi, owner of Digital Artisan Agency. As a seasoned expert, Vanessa pairs product and service-based business owners with TikTok creators for influential campaigns that drive success.

Join host Sarah Jansel as she sits down with Vanessa to unravel the allure of TikTok in the e-commerce and business marketing landscape. Vanessa shares valuable insights into why TikTok has become a powerhouse for marketing, offering a brief overview of its popularity and discussing which businesses and industries benefit most from the platform.

Discover the strategies and best practices for crafting engaging and shareable content on TikTok, designed to boost traffic and drive sales. Vanessa delves into the effectiveness of influencer campaigns on TikTok, explaining what they are and why they are pivotal for businesses on this dynamic platform.

Explore the advertising features available for e-commerce businesses on TikTok and gain insights into the evolving e-commerce integrations that make shopping directly on the platform seamless. Vanessa shares her vision for the future of TikTok in e-commerce and imparts valuable tips for business owners venturing into TikTok marketing.

Tune in for an illuminating conversation with Vanessa Alessi and unlock the secrets to TikTok triumphs in e-commerce!

Follow Sarah: https://www.instagram.com/sarahjansel/ 
Follow Jansel & Co: https://www.instagram.com/janselandco/
Website: www.janselandco.com

Connect with Vanessa:
Website: https://www.digitalartisansagency.com/
Instagram: ​​https://www.instagram.com/digital.artisans.agency/ 

Thank you for joining us on the I Created That Podcast!

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